Entertainments can be distinguished from other activities such as education and marketing even though they have learned how to use the appeal of entertainment to achieve their different goals. Sometimes entertainment can be a mixture for both. The importance and impact of entertainment is recognised by scholars and its increasing sophistication has influenced practices in other fields such as museology.
Psychologists say the function of media entertainments is “the attainment of gratification”. No other results or measurable benefit are usually expected from it (except perhaps the final score in a sporting entertainment). This is in contrast to education (which is designed with the purpose of developing understanding or helping people to learn) and marketing (which aims to encourage people to purchase commercial products). However, the distinctions become blurred when education seeks to be more “entertaining” and entertainment or marketing seek to be more “educational”. Such mixtures are often known by the neologisms “edutainment” or “infotainment”. The psychology of entertainment as well as of learning has been applied to all these fields. Some education-entertainments is a serious attempt to combine the best features of the two. Some people are entertained by others’ pain or the idea of their unhappiness
